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The new normal has accelerated the adoption of digital technologies and reshaped customer expectation for the BFSI Sector. The modern customer today demands personalized and fast track services. With more and more BFSI companies moving towards online services, they are using latest technologies like RPA, AI, ML etc to improve performance in marketing, sales, operations, supply chain, and revenue management. However, when it comes to customer experience (CX), organizations still have a lot to achieve.

This exclusive Roundtable will have the best in industry leaders joining us and sharing their inputs on how you can elevate customer engagements with better deliverability & AI.

Key Areas of Focus:

  • Creating customer-centric experiences- shifting focus from campaign management to insights-led engagement
  • Putting AI at the front line of every customer interaction
  • 'Cloud vs On Prem’ and why it is important for BFSI
  • Optimizing engagements by enhancing deliverability across mobile and email
  • Show how Insights-led Engagement differs in approach (Analyze and Segment, Engage, Optimize)

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