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Organizations are indeed getting ready for the future with the world opening up and the option of in-store experiences back in play, customer delight is taking a new form.

These last two years have resulted in permanent changes in customer behaviour. Today’s consumers have embraced the ease and convenience of engaging online despite craving the personalized touch of in-person interactions. Thus, the need of the hour for organizations is to craft frictionless customer engagements across channels to deliver a holistic customer experience to build trust & loyalty.

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